What Is Gold’s Gym?
Gold’s Gym is a well-known international chain of fitness centers. It was founded in 1965 by Joe Gold in Venice Beach, California, and has since grown into one of the most recognized names in the fitness industry. Gold’s Gym is famous for its bodybuilding culture and has been associated with legendary bodybuilders like Arnold Schwarzenegger and Lou Ferrigno. The gym offers a variety of workout equipment, personal training services, group fitness classes, and amenities such as cardio machines, weightlifting areas, and functional training spaces. Over the years, it has expanded globally, with locations in multiple countries.
Gold’s Gym is often regarded as the “Mecca of Bodybuilding” due to its strong influence on the fitness and bodybuilding communities. As of April 2024, Gold’s Gym operates approximately 600 locations worldwide across six continents, serving over three million members. In the United States, there are 214 locations, with Texas hosting the highest number at 58, accounting for about 27% of the U.S. total.
RSG Group, a German fitness company, owns Gold’s Gym. They acquired Gold’s Gym in 2020 after the gym chain filed for bankruptcy due to the financial impact of the COVID-19 pandemic. RSG Group, founded by Rainer Schaller, is a global leader in fitness and lifestyle brands, operating other gym chains such as McFIT and John Reed Fitness.
How Does Gold’s Gym Work?
Gold’s Gym is a global fitness chain that offers a comprehensive range of services to help individuals achieve their fitness goals. Established in 1965 in Venice Beach, California, it has grown to over 600 locations worldwide, providing members with access to state-of-the-art equipment and diverse training programs.
Membership and Access: To utilize Gold’s Gym facilities, individuals typically need to purchase a membership. Membership options vary by location and may include monthly or annual plans, with some gyms offering day passes for short-term access. Members benefit from access to a wide array of fitness equipment, group classes, and amenities.
Facilities and Equipment: Gold’s Gym locations are equipped with a variety of strength training and cardiovascular equipment, including free weights, machines, and cardio stations. Many gyms also offer specialized areas for functional training, group exercise studios, and amenities such as saunas. Some locations feature unique offerings like outdoor workout spaces and posing rooms for bodybuilding practice.
Training Programs and Classes: Members can participate in various group exercise classes, such as Zumba, BodyPump, and yoga, catering to different fitness levels and interests. Personal training services are also available, where certified trainers provide customized workout plans and guidance to help members reach their specific goals.
Franchise Model: Gold’s Gym operates on a franchise model, with over 500 independently owned and operated locations worldwide. This structure allows each gym to tailor its services and amenities to the local community while adhering to the brand’s standards.
Global Presence: With a presence on six continents, Gold’s Gym has established itself as a leader in the fitness industry, known for its commitment to quality and member satisfaction. The brand continues to evolve, incorporating modern fitness trends and technologies to meet the diverse needs of its global membership base.
In summary, Gold’s Gym functions as a comprehensive fitness center offering memberships that grant access to a wide range of equipment, classes, and personalized training options, all designed to support individuals in achieving their health and fitness objectives.
Gold’s Gym Vs. Other Gym Memberships
When choosing a gym, factors such as price, equipment, class availability, and additional amenities play a major role. Below is a comparison of Gold’s Gym with other popular fitness chains like Planet Fitness, LA Fitness, 24 Hour Fitness, Anytime Fitness, Basic-Fit, The Gym Group, and PureGym.
Membership Cost
| Gym | Price Range (Monthly) | Enrollment Fees |
|---|---|---|
| Gold’s Gym | $30 – $50+ | Varies by location |
| Planet Fitness | $10 – $25 | Low or no fees |
| LA Fitness | $35 – $50+ | $0 – $99 |
| 24 Hour Fitness | $30 – $60 | $0 – $50 |
| Anytime Fitness | $40 – $60 | $50 – $100 |
| Basic-Fit | €20 – €40 | €20 – €50 |
| The Gym Group | £15 – £30 | £0 – £20 |
| PureGym | £15 – £40 | £0 – £50 |
Gold’s Gym is in the mid-range pricing category, offering both standard and premium memberships. Planet Fitness is the most budget-friendly but has fewer advanced workout options. European gym chains like Basic-Fit, The Gym Group, and PureGym offer low-cost memberships with self-service models.
Equipment & Facilities
| Gym | Strength Training | Cardio Machines | Specialty Equipment | Sauna/Pool |
|---|---|---|---|---|
| Gold’s Gym | Extensive | Large variety | Heavy weights, Olympic lifting | Varies by location |
| Planet Fitness | Limited | Large variety | No heavyweights | None |
| LA Fitness | Good selection | Large variety | Functional training zones | Available |
| 24 Hour Fitness | Good selection | Large variety | Functional training zones | Available |
| Anytime Fitness | Basic selection | Good variety | Limited specialty options | None |
| Basic-Fit | Good selection | Large variety | Limited | None |
| The Gym Group | Good selection | Large variety | Functional training areas | None |
| PureGym | Good selection | Large variety | Functional training areas | None |
Gold’s Gym stands out for its focus on weightlifting and bodybuilding. Planet Fitness prioritizes general fitness and avoids heavy lifting equipment. European chains like Basic-Fit, The Gym Group, and PureGym offer affordable gym access but with fewer amenities like pools and saunas.
Classes & Personal Training
| Gym | Group Fitness Classes | Personal Training |
|---|---|---|
| Gold’s Gym | Wide variety | Available |
| Planet Fitness | Limited | Available (but limited) |
| LA Fitness | Wide variety | Available |
| 24 Hour Fitness | Wide variety | Available |
| Anytime Fitness | Some locations | Available |
| Basic-Fit | Some locations | Available |
| The Gym Group | Some locations | Available |
| PureGym | Some locations | Available |
Gold’s Gym, LA Fitness, and 24 Hour Fitness provide extensive group fitness options. Basic-Fit, The Gym Group, and PureGym offer some group classes, but mainly focus on self-service gym access.
Hours & Accessibility
| Gym | 24/7 Access | Locations |
|---|---|---|
| Gold’s Gym | No (Most open 5 AM – 10 PM) | 600+ worldwide |
| Planet Fitness | Many locations are 24/7 | 2,400+ |
| LA Fitness | No (6 AM – 10 PM) | 700+ |
| 24 Hour Fitness | Some locations | 300+ |
| Anytime Fitness | 24/7 | 5,000+ |
| Basic-Fit | 24/7 in some locations | 1,300+ in Europe |
| The Gym Group | 24/7 | 230+ in the UK |
| PureGym | 24/7 | 350+ in the UK |
Gold’s Gym has a strong global presence, but most locations are not open 24/7. Anytime Fitness, The Gym Group, and PureGym offer 24/7 access, making them ideal for people with flexible schedules.
Best For…
- Gold’s Gym – Best for weightlifters, bodybuilders, and group fitness enthusiasts.
- Planet Fitness – Best for beginners and budget-conscious individuals.
- LA Fitness – Best for balanced fitness with pools and diverse classes.
- 24 Hour Fitness – Best for those needing flexibility in schedule.
- Anytime Fitness – Best for travelers and 24/7 gym-goers.
- Basic-Fit – Best for affordable access in Europe with self-service options.
- The Gym Group – Best for low-cost gym access in the UK with 24/7 availability.
- PureGym – Best for budget-friendly UK fitness with flexible membership options.
If you’re serious about strength training, bodybuilding, or group fitness, Gold’s Gym is one of the best options. However, if you prefer a budget-friendly or 24/7 gym, Planet Fitness, Basic-Fit, The Gym Group, or PureGym may be better.
Your First Visit To Gold’s Gym: What To Expect
If you’re planning your first visit to Gold’s Gym, knowing what to expect can help you feel more comfortable and prepared. Here’s a breakdown of what your first experience will likely be like.
1. Signing In & Membership Options
If you already have a membership, you’ll check in at the front desk with a key tag, membership card, or mobile app.
If you’re trying Gold’s Gym for the first time, many locations offer a free guest pass (usually for one day or up to a week).
Staff members will ask for a photo ID and may give you a short tour of the gym.
If you haven’t signed up yet, they’ll explain membership options, which often include monthly and annual plans.
2. Gym Tour & Facility Overview
A staff member or trainer may show you around, highlighting:
Cardio Area – Treadmills, stationary bikes, ellipticals, and rowing machines
Strength Training Zone – Dumbbells, barbells, squat racks, cable machines, and plate-loaded machines
Functional Training Area – Resistance bands, kettlebells, medicine balls, and TRX suspension trainers
Group Fitness Studios – If your membership includes classes, you’ll see designated spaces for yoga, HIIT, cycling, and more
Locker Rooms & Amenities – Some locations have showers, saunas, and pools
3. Workout Options & Getting Started
If you’re new to working out, some Gold’s Gym locations offer a free introductory personal training session to help you get familiar with the equipment. If you enjoy group workouts, check the class schedule—popular options include Zumba, BodyPump, and yoga. For solo workouts, Gold’s Gym has a wide variety of machines and free weights suitable for all fitness levels.
4. Gym Etiquette & Rules
Bring a Towel – Some locations require you to bring your own towel or rent one. Wipe Down Equipment – Use gym wipes or spray bottles to clean machines after use. Re-rack Weights – Put dumbbells and plates back where they belong. Next, avoid lingering on machines when others are waiting. No Judgment Atmosphere – While Gold’s Gym is known for serious fitness, beginners are always welcome
Check out Unwritten Gym Etiquette Rules 101
5. Additional Services & Perks
Personal Training – Trainers are available for one-on-one coaching (at an additional cost)
Nutritional Guidance – Some locations offer diet plans or consultations
Recovery Areas – Certain Gold’s Gym locations have massage chairs, saunas, and pools to aid in post-workout recovery
Smoothie Bar & Supplements – Some locations have an in-house smoothie bar or retail area for protein shakes and supplements
6. What to Bring
Gym Clothes & Sneakers – Wear breathable, comfortable workout attire
Water Bottle – Staying hydrated is key
Headphones – Many members bring headphones for personal music or workout apps
Gym Bag – If using lockers, bring a bag for your gear
Lock – Some locations require your own lock for lockers
7. Your First Workout at Gold’s Gym
If you’re unsure where to start, consider:
Warm-Up: 5-10 minutes of cardio or dynamic stretching
Strength Training: Use machines or free weights based on your comfort level
Group Class: A guided class is a great way to get used to the environment
Cool-Down: Stretch or use a foam roller to prevent soreness
Final Thoughts
Your first visit to Gold’s Gym should be a welcoming and motivating experience. Whether you’re a beginner or an experienced lifter, the gym provides plenty of resources to help you get started. If you’re unsure about anything, don’t hesitate to ask the staff or trainers for guidance.
Gold’s Gym Cost
The cost of a Gold’s Gym membership varies based on location, membership type, and available promotions. On average, monthly fees range from $14.95 to $55, with enrollment fees between $0 to $100. Some locations offer annual or prepaid discounts, and many provide free trial passes for new members. Membership tiers often include basic, premium, and family plans, with access to amenities such as group classes, pools, saunas, and childcare.
Gold’s Gym Membership Costs by Location
Arcadia, California
- Basic Plan: $14.95 per month with an annual commitment and a $99 enrollment fee
- Mid-Priced Plan: $24.95 per month on a month-to-month basis, includes group fitness classes and access to other clubs
- Premium Plan: $29.99 per month, includes unlimited tanning, pool access, steam room, jacuzzi, and guest privileges
Ormond Beach, Florida
- 12-Month Commitment: $35 per month
- Month-to-Month Membership: $45 per month
- Annual Payment: $420 per year, with three extra months free
- All tiers include multi-club access, unlimited classes, complimentary kid’s club, and free Wi-Fi
East Northport, New York
- Standard Membership: $39 per month, no enrollment fee or contract, includes gym equipment, locker rooms, sauna, and training areas
- Enhanced Membership: $49 per month, includes group fitness classes such as spinning
- Annual payment options are available at discounted rates
Mission, Texas
- 2-Year Membership: $22.99 bi-weekly ($49.99 enrollment fee)
- 1-Year Membership: $27.99 bi-weekly ($49.99 enrollment fee)
- Month-to-Month Membership: $32.99 bi-weekly ($89.99 enrollment fee, no contract)
- Includes multi-club access, pool, boxing area, group classes, and more
Kennewick, Washington
- Annual Membership: $45 per month with a $20 enrollment fee
- Month-to-Month Membership: $55 per month with a $69 enrollment fee
- 6-Month Paid-in-Full: $369 (no enrollment fee)
- 1-Year Paid-in-Full: $539 (no enrollment fee)
- All memberships include dual club access, group fitness, functional training, pool, sauna, and more
Richmond, Virginia
- Premium Membership: $19.99 bi-weekly ($1 enrollment fee), includes multi-club access, group classes, kids club, hydro massage loungers, tanning, and more
- Basic Month-to-Month: $14.99 bi-weekly ($29 enrollment fee), includes single club access, free weights, cardio equipment, and a fitness assessment
El Paso (Eastlake), Texas
- Promotion: Join now and get a free month
- Amenities include cardio equipment, personal training, pro shop, functional training, free weights, locker rooms, and Wi-Fi
Final Thoughts
Gold’s Gym offers a range of membership plans, from budget-friendly basic options to premium packages with added amenities. Pricing varies by location, contract length, and included services, so it’s best to check with your local Gold’s Gym for the latest rates and promotions.
Gold’s Gym: Pros and Cons
PROS ✔️
Wide Range of Membership Options: Some locations provide family and multi-club memberships for added flexibility. Basic, standard, and premium plans to suit different budgets and fitness needs.
High-Quality Equipment and Facilities: Many locations offer pools, saunas, steam rooms, and basketball courts. Well-equipped with free weights, machines, cardio equipment, and functional training areas.
Group Fitness Classes Included in Most Plans: Some plans provide unlimited access to group classes. Memberships often include Zumba, HIIT, yoga, cycling, and strength training classes.
Free Trial and Promotions Available: Discounts and promotions are available during seasonal sales and New Year offers. Most locations offer a free guest pass for first-time visitors.
Personal Training and Specialty Services: Some locations provide nutritional coaching and customized workout plans. Access to certified personal trainers (for an additional fee).
No Long-Term Commitment Options: Great for those who don’t want to commit to a long-term contract. Month-to-month memberships in many locations, though they may have higher fees.
Extensive Network of Locations: Gold’s Gym has over 600 locations worldwide, making it convenient for members who travel frequently or want access to multiple gyms.
Iconic Reputation in Bodybuilding: Known as the “Mecca of Bodybuilding,” Gold’s Gym has a rich history of training elite athletes, bodybuilders, and fitness enthusiasts, making it an inspiring environment for serious lifters.
Gold’s Gym App for Tracking & Workouts: The Gold’s Gym App provides workout tracking, class schedules, virtual training, and fitness challenges, helping members stay motivated and monitor their progress.
CONS ❌
Prices Vary by Location: Some locations are significantly cheaper or more expensive than others. No standardized pricing—cost depends on the city, state, and franchise owner.
Enrollment and Annual Fees Can Be High: Annual fees may apply, increasing the overall cost. Some locations charge enrollment fees ranging from $0 to $100.
Limited 24/7 Access: Limited hours can be an issue for night shift workers or early risers. Unlike Planet Fitness, Anytime Fitness, or The Gym Group, most Gold’s Gym locations do not operate 24/7.
Crowded Peak Hours: Some members report overcrowding in group fitness classes. Popular locations may experience long wait times for equipment during busy hours.
Cancellation Fees for Some Plans: Some franchises require a 30- to 60-day notice to cancel a membership. Early termination fees may apply if you cancel before your contract ends.
Extra Costs for Premium Services: Not all locations include guest privileges or multi-club access in standard plans. Personal training, locker rental, towel service, and specialty classes come at additional fees.
Final Verdict: Is Gold’s Gym Worth It?
Gold’s Gym is a solid choice for those looking for a well-equipped, established fitness facility with a strong reputation in strength training, bodybuilding, and group fitness. With over 600 locations worldwide, high-quality equipment, diverse group classes, and premium amenities like pools, saunas, and personal training, it provides excellent value for those serious about fitness.
However, membership costs vary by location, and some plans come with enrollment fees and cancellation restrictions. If you need a budget-friendly or 24/7 gym, alternatives like Planet Fitness, Anytime Fitness, or The Gym Group may be better. But if you value top-tier strength training, professional-grade facilities, and a motivating fitness culture, Gold’s Gym is worth the investment.
